Thursday, March 31, 2011

Hiring A Search Engine Optimization Company

Many websites are easy to navigate, have good content, and cheaper services or products, yet do not get enough traffic. Less traffic means not enough sales, and hence one does not get enough return on investment (ROI). This is where search engines come in. Millions of users search for a keyword(s) or keyword phrase(s) in the popular search engines, every day. They find millions of pages that match the keyword searched for, or the websites which have relevant content. When a website is search engine optimized, it gets listed in the first few search result pages returned, and thus the website visibility is improved. Increased visibility means that more targeted traffic would arrive at the site. On the other hand, since there is more targeted traffic reaching the website, the click to sales conversion rate is also certainly improved. Box 9 Design Search Engine Optimization Victoria will help you right from the start of designing of your website, and then marketing your web pages using different techniques like on-page and off-page optimization techniques. They use a combination of SEO optimization techniques for promoting your web page, that includes link building, Pay Per Click, and internet marketing strategies. SEO service is meant to make sure that your webpage gets a better listing.

SEO companies submit your website to all top search engines as well as different article directories. Most of them will be putting emphasis on also submitting site maps, as they are very helpful in improving the website’s ranking. It is one of the very important responsibility of a good search engine optimization company to ensure that your webpages are easily accessible by the search engine spiders. This SEO Victoria Company will be regularly monitoring the performance of your website, and would keep making necessary changes in order to ensure that your website is getting a better ranking; this all is handled by SEO experts who have many years of experience in this field, and who have a through understanding of search engines.

Hire a Search Engine Optimization company as soon as you plan to design and launch a website, because then it is much easier to get a perfectly optimized website. At Box 9, I am working hard to be the best web design victoria has to offer. Your SEO company guides you all the way through the designing phase, where to put keywords and other things for better SEO Optimization. But even if you already have a site, it is never too late. You can hire a good SEO company at any stage, and you would certainly get more traffic, and increased sales.

Friday, March 25, 2011

Freelancer | Client Loyalty Building

I work with clients who want a brand for their business and a online presence, but don’t have the budget necessary to hire a big commercial firm. It’s gratifying work. These are the types of clients that graphic and web designers love...they’re grateful for personalized service and really appreciate the little extras that I can provide as a freelance web designer.

For instance, in my quest to become the top Victoria web design freelancer, I offer each of my clients 15 minutes per month of tech support, updates or graphic design with their hosting plan. Customers are so used to being charged for every little thing that they often can’t believe that their little update didn’t cost them a thing.

In fact, I have one customer (a salon owner) who promotes a monthly special with a sign on the front counter. Each month she sends me the information, and I do up a professional poster for her - FREE. She thinks I am just below Ghandi in the race for sainthood and tells everyone she knows just that. That $10 freebie gets me all kinds of referrals!

Do you offer ‘extras’ to your clients? Let me know what they are...I might incorporate more into my own business!

Monday, February 22, 2010

SEO (mis)adventures

There are so many important aspects involved in pulling together an awesome website. Search Engine Optimization (SEO) is just one of them. It is one that I have been emphasizing in my continuing educational endeavors and reflected at my Victoria BC based freelance web design site www.victoria-web-design.ca. I have learned some lessons, both about what to do and what not to do, and thought that I would pass some of them on here. Many of my clients ask for sweeping changes to the text on their 'home' pages, or ask for no text and all pictures, or ask that I include all of the 137 key words on their list etc.